Walgreens Photo Books
Objective: To reimagine the existing site creative for Walgreens Photo Books. Shoppers create photo books for life’s big milestones. With that in mind, we needed to develop a solution that communicates value, captures the emotion, and showcases the product options available. As Digital Designer, my role was to do competitive analysis, design of landing pages, digital banners and present concepts with my copywriter partner to the marketing team. I also Art Directed on set the photography for the campaign.
Art direction photography and digital banner design
Art direction look & feel for photo books landing pages